– WHAT WE DO –

Pintarget creates and delivers precisely targeted local campaigns across every media channel. We provide an end-to-end solution and clients are enabled to spend less to get a greater return on their advertising investment.

We run a completely transparent menu-based trading and remuneration model. We charge net media costs plus service fees; based on time spent on a project and the cost of delivering the service. This is itemised. All media commissions are rebated and media is charged at net prices.

DELIVERING HYPER-LOCAL CAMPAIGNS

with the quality of national advertising.

EASY ACCESS TO EVERY CHANNEL

from TV to all digital to point of sale delivered by precise location.

ADVANCED HYPER-LOCAL DATA ANALYSIS

to deliver to precision planning and detailed reporting.

PROVIDING END TO END SOLUTIONS

from production to data analytics to media buying.

– HOW WE DO IT –

We have access to the precise data on how people behave to accurately find local consumers. We aggregate access to all hyper-local media through our platform; from the latest digital platforms to billboards to point of sale media in retailers.

Data planning, negotiating with media owners and reporting performance. We also adapt national ads to make them relevant to local audiences. We then report on how well the campaign performed, measured against a control area, and analyse every metric that is important.

We’ve also contracted with a wide range of local data providers from CACI to YouGov. This means we can quickly turn ‘round briefs and execute plans.

Our guiding principle is to provide a simple, transparent and rapid service for our clients.

marketing process

1. BRIEF

Clients can input the brief information into an easy online form with drop downs, allowing Pintarget to follow the above process to quickly create a hyper-local campaign

2. DATA ANALYSIS

By utilising our wide data sources, we can establish the best performing areas and journeys for reaching the highest numbers of your key target audience. We’ll analyse customers, locations and drivetimes.

3. AUDIENCE MAPPING

We map where your customers live, where they spend their time and where they travel to.

4. MEDIA MAPPING

We use our planning data to evaluate the best media opportunities within the local neighbourhoods for reaching and engaging the target audience

5. CONTENT STRATEGY

We can help create any content required, including TV ads, radio ads and digital/social ads.

We will plan and buy all of the activity and project manage every aspect of the plan.

6. DELIVERY & MEASUREMENT

We liaise with creative agencies or media owners to ensure correct copy is delivered to deadline.

Over time, we will build up a collection of results which will provide a model of expected results based on different spend levels and different combinations of media.